Milestone

Driven to Reward | Employee Engagement 

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Introduction

Milestone is an employee incentive and engagement program with three audiences; truck and bus radial tire sales (TBR), off-the-road tire sales (OTR), and Bandag retread tire sales. The objective of the program is to increase sales of these tires in tire shops and automotive service centers across the country. To incentivize the participants, the program offers points that can be redeemed in a customized award catalog for name-brand products.

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My Role

As the art director overseeing the Milestone program, I developed the annual look and feel, oversaw the creation of all communications, and maintained a tight production timeline alongside my creative director. 

My Role

As the art director overseeing the Milestone program I developed the annual look and feel, oversaw the creation of all communications, and maintained a tight production timeline. 

Keywords

Branding
Employee Engagement
Campaign

Dustin Davis Design

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