Find Your Center
Follow Your Heart. Listen to Your Head. | Student Recruitment Campaign
Introduction
Drake University is a midsize private university located in Des Moines, Iowa. They wanted help creating their annual recruitment viewbook and developing a digital campaign to run concurrently. I developed the look of the digital campaign and designed the viewbook in tandem with my creative director. We created a dual-sided book that meets in the middle, showing prospective students how they can truly go full circle.
My Role
As the associate creative director overseeing the Find Your Center student recruitment campaign, I developed the visuals for the digital campaign and designed the view book alongside my creative director.
My Role
As the art director overseeing the Milestone program I developed the annual look and feel, oversaw the creation of all communications, and maintained a tight production timeline.
Keywords
Branding
Campaign
Print
Dustin Davis Design
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